Social

Social content takes many forms. Sometimes the campaign lives online only. Other times it becomes a key aspect of a fully integrated campaign, amplifying conversations ignited by audiences.

I've written and created a wealth of content that covers just about every conceivable angle of a campaign on social including:

• Social AV edits
  
• Repackaging on-air trailers
  
• Shooting originated concepts
  
• Bespoke key art
  
• Developing branded entertainment series
  
• Talent interviews
  
• Social copy 
  
• Live streams
  
• Behind-the-scenes
  
• AR and interactive builds

Below are a few of my favourites.

Netflix: The Gentlemen

Bespoke AV spots.

More info here.

Netflix: Steve

Behind-the-scenes video, the ‘making of’  murals.

More info here.

Netflix: Adolescence

Owen Cooper’s audition tape, released post-launch.

More info here.

BBC: White Gold

Bespoke videos, YouTube pre-rolls, and downloadable Windows screensaver.

More info here.

Microsoft Surface

Three-part branded entertainment series.

More info here.

Paramount+: Stags

Specially-shot originated cast content, bespoke clip-based edits etc.

More info here.

BBC: Peaky Blinders

Influencer interview spots.

More info here.

BBC: Radio 3

Originated branded entertainment series.

More info here.

Premier Inn

Character creation and development, and product demo.

More info here.

Hilton Hotels

Seven-part branded entertainment series.

More info and episodes here.

BBC: Peaky Blinders

Cinemagraph gifs.

BBC Festivals

Design your own Glastonbury poster interactive site.

More info here.

BBC Nordic

Interactive browser-based ‘Excuse Generator’.